When I was still working for ESET North America, I had the pleasure of participating in a Content Wrangler webinar with Scott Abel. The topic was How to Start Small with Video and Get Big Improvements in Customer Support.
See the Start Small with Video Webinar
Read an excerpt from Start Small with Video
You want to create videos for your customers, but it never seems like there’s enough time to get started. Many people and organizations have faced the same demands, including the need to help customers succeed. The truth is, it’s not your fault that you don’t already have a video library full of content—the implementation is simply broken. What you need is a better way to get started.