You need an experienced and reliable copywriter, but the right combination of creativity, quality, and expertise is hard to find. Cue: sigh of relief. You’re in the right place.
They won’t click, convert, and become customers.
Trust me, they won’t.
Not if you can’t write like you know what they’re going through. The pain they feel. Their promised land and the obstacles they encounter while trying to get there. Their barriers to action, both explicit and implicit.
That’s the kind of depth that has to come through on every landing page, blog post, email–
All of it.
Otherwise, someone else is going to win that business. They’re winning it right now, the longer it takes you to find the right writing talent. Should be easy enough, right? There’s loads of professional writers out there.
Here’s the problem:
Writing is only 25% of the whole copywriting thing. The rest is where the real magic happens:
Yeah, I can get with that.
Here’s what the CEO of a Marketing Agency had to say about working with me:
“As a writer, he asks the right questions and doesn’t need his hand held at all—a self-starter that picks up the lingo quickly, understands where his work fits into the marketing funnel, and delivers polished and engaging work each and every time. As someone who runs a digital marketing agency and comes across a lot of content and copywriting, trust me when I tell you that Martin is a top-tier writer.”
Then there’s the SaaS Sales Leader I recently worked with:
“From the sales side, it was mission critical for our team to bring value to prospects with relevant content during each stage of the sales process. Martin made my life so much easier by getting me instant credibility with prospects through content of high value and relevance.”
Not a ninja reference nor “wordsmith” to speak of, because let’s be honest:
You don’t need a copy unicorn to get prospects to click, convert, and become customers.
You need a copywriter who knows how to do one thing:
Deliver results.
What you’ve stumbled upon is a different kind of bird, one with a keen eye for abstract beauty and exceptional storytelling. Wordplay that stirs readers in the soles of their feet. An approach to copywriting that attracts prospects, builds your brand, and converts. When I’m not broadcasting from my little corner of San Diego, or jabbering with strangers at the airport bar, I’m busy running my freelance writing business—that is, helping brands and business owners connect with their customers. Case studies. Websites. Blog posts. You name it.
“From the sales side, it was mission critical for our team to bring value to prospects with relevant content during each stage of the sales process. Martin made my life so much easier by getting me instant credibility with prospects through content of high value and relevance. I’d be thrilled to work with Martin again and restart the engine that was created with his hard work.”
Jason Lazarski
SaaS Leader & Culture Builder
“Martin is not only an intelligent and ambitious copywriter but also an inspiring colleague and friend. His subtle, yet strong personality won him the respect of the brand creative team. What I enjoyed most about working with Martin is that he possesses the perfect combination of solid copywriting and simple graphic design sense.”
Allan Manzano
Founder, Principal Creative and Educator
“I had worked with several writers over my career. To my surprise and delight, none of them were nearly as good as Martin Ceisel. He has the unique ability as a writer to not only tackle the technical writing genre, but also the creative side as well. In addition, his tone can vary from very ‘professorial’ to ‘conversational.'”
Tim Passios
Principal Solutions Architect
